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Do you make a clean impression?

This is a quick blog – I need to tell you about something that has been bothering me, something I see all to often. . .

Have you heard of the expression “you only have one time to make a good first impression”?

It is true – at least for me – that first impressions burn an indelible image or emotion of how we feel about someone, someplace, or something.

Which brings me to the point of this weblog post.


Other than answering the phone – your building/facility image is often the first impression your business makes to most people. Think of that. Not everyone in your town calls you – but at some point they will all probably drive past your door.

So. . . what is your image saying to your future customers about your business – about you?

I have asked this to people before and got answers like “I have the best image of any body shop around”, and “I don’t own the sidewalk”. Really.

Here is my advice – designate someone to ensure that each day your business is swept clean, the entrance is spotless (no peeling paint, dirt, sand, butts etc…), weeds are killed, bushes trimmed, and your door glass uncluttered and clean.

Be the steward in your neighborhood for advocating a professional image and of showing pride in your community.

In time, these efforts will be repaid by more visits to your sparkling door. . . .

By: Chris Sheehy – Auto Body Consultant at Autobody Consulting Group LLC www.AutobodyConsultingGroup.com

Autobody Consulting Group, a business operations, administrative, production, estimating, management, marketing, and social media consultancy serving auto body collision repair businesses and vendors to the autobody industry.

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Comments




  • Thanks Donnie - I appreciate the touch back! 


    This is a foundational element for students to learn too Wink

    CSheehy, 5 years ago | Flag
  • Great Point! Thanks for sharing.

    DonnieSmith, 5 years ago | Flag
  • From: Twitter
    By: Gregg Goff (<a href="http://twitter.com/paintxp" target="_blank">@paintx</a>)

    Thanks for the message, cannot get this point across enough. Live your brand, your store is your brand!! First Impressions!

    CSheehy, 5 years ago | Flag
  • From: CollisionHub.com


    By: Les Blizzard


    I purchased an existing business several years ago, and it had been in business for 25 years prior.
    In that era they built shops with large areas for production and very small office areas.

    Our office was very small {by todays standard} and was very dated in appearance.
    We used the office for several years, wishing for something better, but always keeping it CLEAN.

    We didn't use the excuse that it was old or small or that we were an autobody repair facility that is supposed to be dusty. We cleaned everyday, all day. Stripped and rewaxed the tile floor once a month.
    Just because your office or building is not brand new doesn't mean you can't still be just as presentable with frest paint and constant cleaning.

    Last fall we did a complete remodel to the front of the building with a good size brick office area and drive in estimating area with landscaping, awnings, signage and lamps. We have had wonderful responces from our customers.
    We still clean everyday / all day just as we did with the old office.

    Not only for first impressions, but for lasting impressions.

    Les

    CSheehy, 5 years ago | Flag

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