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The "Good Old Days" Are Now

Yep.  They are right now.  But why are they right now?  2 very good reasons.

1.  You have every chance of success.

2.  See reason 1.

We all tend to "wax" melancholy about happenings in the past that shaped the way we run our businesses now.  You all know what I'm talking about, those events that occurred in the past,  when reflected upon display some of our best and equally weakest moments.  Nevertheless, it changed us.  The old saying hind sight is 20-20 vision has a lot of merit.  I say history repeats itself, but we are all too engrossed in the humm-drum day to day routine to realize it is 'Dega-vu, all over again."

If you remember too many events from the past, and not near enough from the recent, there is a fundamental reason for that.  We have become too set in our ways, or in other words, very complacent with 'what seems to work.'  When we were young, dumb and indifferent we tried all kinds of stuff to grow our business.  I know I sure did.  Many were silly or crazy things, but I learned from my mistakes.  The funny thing about the last 25 years is that they are puncutated with sheer moments of excitement, joy, dissapointment, and crystal clear hindsight.  Running a business is like trying to keep a bunch of teenage girls quiet at a Justin Bieber concert.  The thrill of it involves how much effort you put into it, and usually results in a lot of 'good ole days' memories.

If you think you've got it all figured out.....you don't.  Try Something new!  Challenge the Norm!  If you've been at it for a while, it won't be a glaring failure, but it might be a giant success. 

Striving to be better will motivate your employees and renew your vigor.  Trust me, if you involve your staff on some outrageous sales promotion, I guarantee the end result will be positive because it involves something new and everyone whom has a new idea that gets implemented will feel part of the big picture.  Good idea or bad idea.  Remember, you are still the 'captain of the ship', and even if your goofy first mate wants to go through the Bermuda Triangle to save some time, chart a course and see what happens.  The best part of the trip is the struggle to get there, so hit a country road, turn the a/c off, turn the radio up, roll the windows down, and run baby run.  You'll be surprised how much money you can make when you are having fun and how much FUN it is to make money.

You control your businesses' destiiny, not the economy, your employees, or anything else.  Do what you will, it's yours, and don't forget it.

 

......Mark

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3 years ago
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