About Me

Hi! I'm Tschanen (that's pronounced Shannon) and I'm managing editor of Motor Age. I've been with the Advanstar Automotive Group since December 2006, having started on Aftermarket Business. Before jumping into the automotive aftermarket world, I was a copy editor at The Morning Journal in Lorain, Ohio, and spent four years as city editor at The Daily Chief-Union in Upper Sandusky, Ohio. I earned my bachelor's degree in journalism from Ohio University, where I wrote for the daily newspaper The Post.

I've thoroughly enjoyed my time in the automotive group learning all I can about the aftermarket and automotive industry. I'm always open to learning more, though! But there's lots of other stuff I'm interested in, including my passion for Cleveland Indians baseball, trying to get better at poker, dance classes and tackling the challenges of a new home.

 
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Videos
  •  
    Know your customers...
    Jim Bonfield, vice president of business development for CustomerLink, says it's important to know certain elements about your customers &nda...
  •  
    Getting a busy signal
    George Witt discusses with CARS attendees about if it is OK to leave a phone off the hook, giving customers a busy signal. Witt says under some circumst...
  •  
    The future of diesel ...
    Tony Salas discusses what you might expect to see in diesels in the coming years during classes at the CARS on Wednesday. "Dodge Cummins Diesel ...
  •  
    Exploring the shop of ...
    Ben Johnson of Alldata showcases information and capabilities of the Shop of Tomorrow at AAPEX. Two demonstrations during the day featured ...
  •  
    Filtering out cancer
    WIX Filters' Jeff Blocher explains the company's program to raise money for cancer awareness. The program, which started in-house and rapidly grew, h...
  •  
    Hearing from the King
    Richard Petty shares some of his WIX Filters stories with attendees of a special lunch at AAPEX 2009. WIX is celebrating its 70th anniversary and dec...
  •  
    Chatty vehicles
    Mike Blicher, business development director of automotive, commercial and military markets for Immersion Corp., says some people will be buying their vehicl...
  •  
    Training is crucial
    Mike Aronow with Sunset Auto Import Service says that training is cruicial for his shop's success. But even more so, make sure that your training sessions f...
 
  •  
    Answering phone questions
    George Witt talks about the best ways to answer teh constantly ringing phones at shops during CARS training classes Wednesday afternoon. Witt presented "Ser...
  •  
    Evap emissions
    John Forro talks about sensors in his presentation "Evaporative Emissions" during CARS Wednesday morning sessions.
  •  
    Diesel dynamics
    Tony Salas tells CARS attendees about coming technologies they could be facing in the coming years, as well as regulations. Salas presented "Dodge Cu...
  •  
    Figuring out financials
    Charlie Fewell talks through balance sheets, profit loss statements and other financial matters with CARS attendees during Wednesday's morning...
  •  
    A rich racing history
    Richard Petty talks with members of a WIX Filters-sponsored luncheon about his WIX story, one of many shared at AAPEX 2009.
  •  
    The next plan
    WIX Filters' Jeff Blocher discusses the company's campaign to fight cancer. In 2009 alone WIX has released almost 360 new part numbers and a natio...
  •  
    Moving onto the Internet
    Mike Guggenheimer, vice president of marketing, says the company is boasting a new Web site, www.liquidwrench.com, that features new search functions and more ...
  •  
    University of the ...
    When Brian Cruickshank discussed the upcoming launch of the University of the Aftermarket Webinar series, the director of the University of the ...
 
Text Blog
2 weeks ago
Every night, CustomerLink’s smrt — Shop Marketing Research Technology — crawls through myriads of shop customer data helping shops around the country narrow down their marketing to make sure they’re getting their message across. Jim Bonfield, vice president of business development, says the company...
 
 
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